SMS Marketing

Last updated: November 18, 2019

SMS Marketing

SMS Marketing is a great way to boost conversion rate. The SMS Marketing strategy has a high percentage of penetration to people as people who use smartphones don’t keep unread SMSs!

With Odoo’s SMS Marketing application one can you can plan, organize, schedule and keep track of the mailings in a better way. The easy to user interface helps in easy management of the aforesaid functions.

Install SMS Marketing App from Odoo Apps.

As soon as you enter the application, you are welcomed with an easy to use interface of Odoo SMS Marketing.

Create SMS Mailings

To create SMS mailings, go to SMS Marketing> Create.

You will be navigated to a new window like below:

Under the create form one can specify a subject name (what the mailing is about).

Secondly under recipients, one can choose to whom you’d like to send the SMS.

Depending on the recipient one can add filters for our records.

Under the SMS Content tab, one can add the contents.

With the information icon, one can easily check for the prices to send an SMS to your country.

On Settings

One can include opt-out link. If activated, the contact will be able to unsubscribe from the mailing list he’s not interested in anymore.

If you go to Link Tracker menu under SMS Marketing configuration, one can see the history of sent links.

Sending my mailing

As you see you have the following options here.

Put in queue: Triggers mailing in the next automatic run.

Send now: To immediately send the message. Advised when there aren’t much recipients.

Schedule: Access to choose day and time for sending SMS.

Test: Sending SMS for testing purposes.

Visualize reports

Via going to SMS Marketing> Reporting one can do the analysis of the performance of SMS mailings. Also you can make use of the filters to get more intrinsic analysis.



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