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By: Anusha

Odoo Marketing Management


            With Odoo marketing, we can customize your campaigns and define automated actions(e.g. ask a salesperson to call, send an email or set up a reminder) based on triggers (no activity for 20 days, answer to a promotional email, report of the issue, etc.). Adapt to the buyer’s decision journey by sending targeted and personalized emails. Dynamically change email content based on a prospect’s score, industry, page visited, job title, or even their position within the sales cycle. Set up lead nurturing campaigns to stay in touch with prospects who are not ready to talk to your sales representatives.

 Stop relying on guesswork and know exactly which marketing drives produce the best results.Connect your closed deals to their original campaign or message in order to find out what has been the most successful and avoid wasting resources. Get a full overview of all your marketing activities, easily interpret your statistics and analyze the results thanks to a comprehensive dashboard and custom reports.


o  Mass mailing

o  Mass Mailing Campaigns
§ From
§ Subject
§ Recipients
§ Design email
§ Mailing
Ø Reply to
Ø Creation date
Ø Sent date
§ Tracking
Ø Campaign
Ø Channel 
Ø Source

§ Test mailing
§ Send to all
o      Mass mailings
o      Mail templates
§ Name
§ Applies to
§ Body
§ Attachments
§ Edit template
§ Preview
o     Mailing lists
§ Name
o     Contacts
§ Email
§ Name
§ Mailing list

o  Campaigns

o  Campaign follow-up
o  Segments
§ Name
§ Campaign
§ Synchronization mode
§ Last synchronization
§ Next synchronization
§ Filter
o    Campaigns
§ Name
§ Mode
§ Fixed cost
§ Resource
§ Partner field

§ Unique field
§ Campaign statistics
§ Number of segments
§ Follow up
§ Activities
    Page title
    Test survey

    Print survey
    View results



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