Odoo SMS Marketing - Odoo 15 Enterprise Book

Link Tracker

SMSs are the fastest marketing technique, and they have the best open rates. The SMSs directly arrive in the recipients' pockets, and indeed, the recipient will open it and read it sooner. The Link tracker option is integrated with the SMS Marketing module by default. This Link tracker option is beneficial to monitor the click rates and understand the revenues created from your SMS campaign. The Link Tracker menu can be accessed from the Configuration tab of the Odoo SMS Marketing module. The image of the window is shown below.

Odoo 15 SMS Marketing

The Link Tracker window will display the preview of the already created records and details such as Created Date and Time, Page Title, Button label, Target URL, and Number of Clicks. You can also see the buttons to Visit Page and get the statistics of the number of clicks. You are also able to apply various Filters, Group By, Favourite, and Search options. The Link Tracker window can also be viewed in Graph view. By clicking on the Graph view menu icon, you will get the graphical analysis.

Odoo 15 SMS Marketing

With the help of Graph view, you can generate reports in Bar chart, Pie Chart, and Line Chart.

Let us take a glance at the Reporting section of the window.



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